Corporate Identity

Basic Logo

• Usage

  Do not use the basic logo in other combinations than shown.

• Alignment

  The basic logo can be positioned in each corner of the layout.
  There is no restriction for left or right alignment.

• Scaling

  Do not upscale the logo in an excessive way.
  The maximum width should be 120px.
  The minimum width should be 40px.

Extended Logo

• Usage

  Do not use the extended logo in other combinations than shown.

• Alignment

  The extended logo should always be left aligned in a layout.
  It can be placed above or beneath the main content of a layout.

• Scaling

  Do not upscale the extended logo in an excessive way.
  The maximum width should be 200px.
  The minimum width should be 140px.

Colors

• Primary

  #4A83FB

• Secondary

  #111111

• Muted

  #AAAAAA

Gradients

• Usage

  Use a gradient always as full background visualization.

• Content

  Use white text content as well as the white logo in combination with a gradient.

• Direction

  The shown examples includes a direction from 135 degree which makes the gradient start from the top left corner and end in the bottom right. This direction can be vary.